Who is a good fit for the partner program?+
Any organization that serves professionals or teams who invest in skills development. Our strongest partnerships are with IT service firms, consulting companies, training organizations, and professional associations, but we're open to creative models. If your clients need AI, Agile, project management, or leadership skills, we should talk.
What's required to get started?+
Just a conversation. There's no application fee or minimum commitment to begin a referral partnership. For reseller and delivery partnerships, we'll work out terms together based on volume and scope. Most partners are fully operational within two weeks of our initial call.
How do referrals and reselling work?+
Referral partners introduce potential clients to SoftEd and earn a commission on closed deals. Reseller partners purchase training at partner pricing and sell to their clients at their own margin. Both models include tracking and reporting so you always know the status of your pipeline.
Can training be co-branded?+
Yes. We can co-brand landing pages, registration workflows, email campaigns, webinars, and event collateral. Your clients see your brand alongside SoftEd's, reinforcing your role as a trusted advisor. We handle the design and production.
Do you provide speakers for events?+
Absolutely. SoftEd instructors are experienced practitioners who regularly speak at conferences, webinars, and corporate events. We can provide speakers for your events, panel discussions, or client lunch-and-learns at no additional charge for active partners.
Can we bundle SoftEd training with our own services?+
That's one of our most popular partner models. Consulting firms bundle our courses with advisory engagements. IT firms include training in managed service packages. SaaS companies offer upskilling as a value-add. We'll help you structure a bundle that makes sense for your clients.
Do you offer private training for our customers?+
Yes. Private cohorts are one of SoftEd's core strengths. We can deliver any course as a private session tailored to your client's industry, tools, and objectives. Minimum group sizes are flexible, and scheduling is worked out directly with the client.
What marketing support do partners get?+
Partners receive co-branded landing pages, email templates, social media assets, course one-pagers, and access to SoftEd's marketing team for campaign planning. We can also support joint webinars, virtual events, and conference sponsorship activations.
Is there a cost to become a partner?+
No. There's no fee to join the partner program. Revenue terms vary by model (referral commissions, reseller discounts, or revenue share) and are agreed upon during the onboarding process.
