Free Webinar:
Generative AI Primer: From Fundamentals to Practical Application
Generative AI is reshaping how professionals work, communicate, and solve problems. But cutting through the hype to understand what actually matters for your team can be a challenge.
In this free webinar, David Mantica, Managing Director of SoftEd, delivers a clear-eyed walkthrough of the generative AI landscape: what it is, how it works, where it excels, and where it falls short. This isn't a theoretical overview. David connects the dots between AI fundamentals and the real-world tasks you and your team handle every day, from drafting proposals and summarizing reports to researching competitors and building presentations.
Whether you're just getting started or looking to sharpen how your organization uses AI, this session will give you a practical framework you can put to work immediately.
What You'll Learn
- How AI evolved from rule-based systems to today's generative and agentic models, and why that matters for your organization
- What large language models (LLMs) actually do, explained without jargon, including tokens, context windows, and how AI "thinks"
- The strengths and limitations of generative AI: where it delivers real value and where human judgment is irreplaceable
- A tour of today's top AI platforms and tools across writing, image, video, voice, and automation categories
- Practical prompting techniques to get dramatically better results from any AI tool
- Real examples of AI in action: content creation, data analysis, research, coaching, and workflow automation
- The ethical considerations every professional should understand, from bias and copyright to energy consumption and deep fakes
Who Should Attend
This webinar is designed for business leaders, IT professionals, project managers, and team leads who want to understand generative AI beyond the buzzwords. Whether you're evaluating AI tools for your organization, building an internal AI policy, or simply want to be a more effective user, this session meets you where you are.
No technical background is required. David explains every concept in plain English and focuses on what you can do with AI starting the day after the webinar.
Presented By

David Mantica
Managing Director, SoftEd
David Mantica helps companies develop their teams through training and coaching, equipping them with the critical skills needed to work effectively in today's rapidly changing business landscape. With over 30 years of experience and more than 700 speaking engagements, he brings a practical, no-nonsense approach to complex topics. David's passion is making emerging technology accessible and actionable for professionals at every level.
Seats are limited. Secure your spot and start putting AI to work for you.
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