Likenomics and influence

08 October

Relationship building is critical for all members of a product development team – but it’s especially important for project managers and business analysts because their work requires the ability to lead resources without necessarily having the positional authority over those they lead. In this podcast, David Mantica VP and General Manager for SoftEd US talks about the intriguing concept of ‘likenomics’.

Click here for the podcast.

Originally posted at the BA Academy 

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